Rehabilitation counselors job market in Wisconsin

Industry trends, wages and hiring signals.

The headline

Wisconsin industry employment tracked close to the U.S. benchmark

A data-driven view of the industries that employ Rehabilitation counselors in Wisconsin.

Verified QCEW 2026 Q1January to March 2026 · State coverage 98.45% · BLS QCEWCitationEvidence record

Occupation pay

What Rehabilitation counselors earn in Wisconsin

BLS OEWS occupation-level pay estimates for this role — separate from the industry wage trends used elsewhere in this report.

BLS OEWS source

Median annual wage

$46,530Wisconsin
Middle 50% of published wages
$37,050 – $57,730
U.S. median annual wage
$46,850
Reference period
May 2025

The middle 50% is the 25th-to-75th percentile wage range, not an experience-level band. Suppressed or unavailable BLS values remain unpublished rather than being estimated.

Pay around Wisconsin

How median pay varies by metro area

Published BLS OEWS metro estimates for Rehabilitation counselors, compared with the Wisconsin median of $46,530.

Wisconsin median$46,530
Madison, WI$54,680+17.5% vs. state
Middle 50%$47,090 – $65,520Published employment380
Minneapolis-St. Paul-Bloomington, MN-WI$49,890+7.2% vs. state
Middle 50%$45,850 – $65,930Published employment1,680
Fond du Lac, WI$48,300+3.8% vs. state
Middle 50%$41,180 – $54,650Published employment40
Eau Claire, WI$47,840+2.8% vs. state
Middle 50%$34,660 – $53,840Published employment80
Wausau, WI$47,680+2.5% vs. state
Middle 50%$38,490 – $55,560Published employmentNot published
Appleton, WI$47,620+2.3% vs. state
Middle 50%$36,610 – $55,850Published employment80
View 9 more published metro areas
Milwaukee-Waukesha, WI$47,390+1.8% vs. state
Middle 50%$38,470 – $57,640Published employment610
Green Bay, WI$46,450−0.2% vs. state
Middle 50%$36,030 – $59,840Published employment80
Kenosha, WI$45,190−2.9% vs. state
Middle 50%$36,770 – $57,000Published employment40
Duluth, MN-WI$43,770−5.9% vs. state
Middle 50%$38,380 – $58,280Published employment260
Janesville-Beloit, WI$42,850−7.9% vs. state
Middle 50%$37,140 – $54,680Published employment70
La Crosse-Onalaska, WI-MN$41,490−10.8% vs. state
Middle 50%$35,210 – $56,410Published employment70
Racine-Mount Pleasant, WI$40,430−13.1% vs. state
Middle 50%$32,680 – $52,720Published employment140
Sheboygan, WI$40,260−13.5% vs. state
Middle 50%$31,010 – $56,830Published employment30
Oshkosh-Neenah, WI$35,480−23.7% vs. state
Middle 50%$33,440 – $47,060Published employment120

Areas are ordered by published median wage for readability, not as an overall job-market ranking. The vertical marker is the Wisconsin median. Some BLS metropolitan areas cross state lines, so a metro estimate can cover workers in more than one state.

Verified snapshot

Market at a Glance

Key changes in Wisconsin’s weighted industry mix.

+1.4%Industry employmentWisconsin industry employmentU.S. +1.8%vs. +1.8% U.S.
+2.7%Establishments in weighted industriesWisconsin establishments in weighted industriesU.S. +5.5%vs. +5.5% U.S.
+5.3%Avg. weekly industry wageWisconsin avg. weekly industry wageU.S. +2.4% · not occupation payvs. +2.4% U.S. · not occupation pay
-0.4 ppGap vs. U.S. industry employmentState minus U.S. industry employment change

Percentage-point gaps use the original published values and are rounded once; subtracting the rounded percentages can give a slightly different result.

Published coverage: 48,300 represented establishments, 96.27% of the published industry mix.

Local research

What the data shows for rehabilitation counselors in Wisconsin

Findings describe the published observation periods shown below. Research published Oct 11, 2026.

The highest-paying metro has a smaller employment market

Madison, WI leads the Wisconsin metro comparison on median annual pay at $54,680, with estimated employment of 380. Milwaukee-Waukesha, WI leads on employment size at 610, while its median pay is $47,390. Across 12 metro estimates with both measures in OEWS May 2025, the highest-paying metro's median is 15.4% higher than the largest employment market's. Employment counts describe existing jobs, not available vacancies.

OEWS May 2025 · BLS OEWS

Some metro estimates cross state lines. Higher nominal pay does not establish better living standards or better chances of finding a job.

This occupation is more concentrated in the state

Using the national share of employment as the benchmark, rehabilitation counselors have a published location quotient of 1.34 in Wisconsin in OEWS May 2025. Their state employment share is 1.34 times the national share. The state estimate is 2,390 jobs, 2.5% of the national employment estimate for this occupation. It represents 0.81 jobs per thousand jobs in the state's OEWS employment universe. The comparison describes where existing employment is concentrated, not current hiring or future growth.

OEWS May 2025 · BLS OEWS

OEWS employment estimates describe covered wage-and-salary jobs and exclude self-employed workers; location quotients do not measure vacancies or worker demand.

Private education and health services has the largest positive weighted contribution

The largest positive weighted contribution to the industry employment-growth proxy in Wisconsin comes from Private education and health services in January to March 2026. Its share of positive weighted contributions is 98.6%, and its own year-over-year employment change is +2.0%. Each leading industry group is weighted using this occupation's national industry mix, of which the groups examined cover 98.0%. This is a proxy comparison, not a count of occupation jobs created.

January to March 2026 · BLS QCEW

Industry measures describe the industries associated with this occupation. They are not direct occupation employment, current openings or a state-level Job Market Health score. Findings describe published data and do not establish causes. Methodology

Employment trends

Year-over-year change in the weighted industries. The U.S. line is the latest-quarter benchmark because a comparable national quarterly history is not published here.

Latest published values
  • Wisconsin · 2026 Q1+1.4%
  • U.S. · latest-quarter benchmark+1.8%

The chart will load automatically. Published values remain available in this report.

View every published value
Quarterly Wisconsin industry employment changes and coverage
QuarterWisconsinCoverage
2024 Q2+3.1%100%
2024 Q3+3.2%100%
2024 Q4+3.0%100%
2025 Q1+2.6%98.76%
2025 Q2+2.4%100%
2025 Q3+1.7%100%
2025 Q4+1.7%100%
2026 Q1+1.4%98.45%

How to read this chart

State trend and national reference

The solid line follows Wisconsin’s published year-over-year industry employment changes by quarter. The dashed U.S. line is a latest-quarter reference, not a second time series.

Published quarters
8
Earliest quarter
2024 Q2
Latest quarter
2026 Q1
U.S. benchmark
+1.8%

Quarters with no published value are omitted rather than interpolated.

Industry context

Where Rehabilitation counselors Work

The occupation mix determines which Wisconsin industries are weighted into this view.

Industries weighted into the Wisconsin Rehabilitation counselors context
Industry groupOccupation mixEmployment changeEstablishmentsAvg. weekly industry wage
Private education and health services75.8%+2.0%41,975$1,303
State and local20.1%-0.7%6,325$1,175
Professional and business services1.7%+1.3%39,659$1,765
Other services1.2%Not published13,064$891
Financial activities0.5%-1.0%17,344$2,670
Trade, transportation, and utilities0.3%Not published38,139$1,120

Which industries are growing?

2 weighted industries are growing

Only weighted industries with a published positive Wisconsin employment change are listed.

  • Private education and health services+2.0%
  • Professional and business services+1.3%

The remaining weighted industries published a flat or negative change in January to March 2026.

Current Wisconsin context

Current Wisconsin Market Signals

Statewide indicators for all occupations in Wisconsin. They are not Rehabilitation counselors demand and are not part of the Job Market Health score.

Statewide job postings

Indeed job postings · Wisconsin

Recent hiring-demand context · separate from the health score

108.3Postings index · February 1, 2020 = 100Observation: Oct 23, 2026
+8.3%Versus the February 2020 baseline
+2.2%Change over about four weeksSep 25, 2026 to Oct 23, 2026

Total postings index (seasonally adjusted) by observation date · baseline 100

The chart will load automatically. Published values remain available in this report.

View values: Indeed postings index
Indeed postings index
Observation dateIndex (Feb 2020 = 100)
Jul 24, 2026106.00
Jul 31, 2026105.96
Aug 7, 2026104.98
Aug 14, 2026104.17
Aug 21, 2026104.37
Aug 28, 2026104.75
Sep 4, 2026105.24
Sep 11, 2026105.73
Sep 18, 2026105.57
Sep 25, 2026106.00
Oct 2, 2026106.16
Oct 9, 2026106.13
Oct 16, 2026107.40
Oct 23, 2026108.30

This is statewide demand across all occupations, not demand for this specific job. Postings are not a count of vacancies or hires, and Indeed does not cover the entire labor market.

Source: Indeed Hiring Lab · CC BY 4.0. Seven-day average, seasonally adjusted; publisher refreshes weekly and may revise history. Retrieved Nov 1, 2026 · saved source copy. JobMarketHealth calculates the displayed changes and samples weekly observations for the chart.

Explore states and career fields · Methodology and limits

Statewide layoff notices

Statewide layoff-notice filings

Wisconsin statewide

8 notices in this source

Notice dates from Aug 5, 2026 to Nov 2, 2026 (UTC), a rolling 90-calendar-day period.

What this means: These are statewide totals from notices dated in this period in Wisconsin’s official tracking system. Reported positions are the counts published in those notices, not a count of people confirmed to have lost their jobs. No employer is identified.

Notices describe planned workforce changes, not confirmed job losses. Notices may be amended or withdrawn. This statewide context is not occupation-specific and does not affect the Job Market Health score. Wisconsin’s state tracking system also records smaller Rapid Response events that fall below federal WARN thresholds, so it is not a list of federal WARN filings only.

Wisconsin Department of Workforce Development About WARN data

Source last checked

Career context

Related roles from the occupation’s published O*NET profile.

Questions answered by this release

Rehabilitation counselors in Wisconsin FAQs

Each answer is limited to what QCEW 2026 Q1 actually publishes for this state.

Is employment growing for Rehabilitation counselors in Wisconsin?

The available QCEW measure is not direct occupation employment. Employment across the Wisconsin industries weighted to Rehabilitation counselors changed +1.4% year over year in January to March 2026, compared with +1.8% nationwide.

Are wages for Rehabilitation counselors rising in Wisconsin?

QCEW does not publish pay for Rehabilitation counselors in this view. Average weekly wages across the weighted industries changed +5.3% year over year; that must not be read as an occupation salary change.

How complete is this Wisconsin industry view?

The three core state trends each meet the site’s coverage floor; the minimum published coverage is 98.45% of the occupation’s industry mix.

Does this page show current Rehabilitation counselors openings?

No. QCEW measures industry employment, establishments and wages. Any postings, news or WARN figures shown here are statewide context and are not occupation-specific openings.

Methodology & sourcesQCEW 2026 Q1 · coverage 98.45% · full evidence record

Methodology & Sources

Derived by JobMarketHealth from BLS QCEW + published occupation industry mix. This is occupation-weighted industry context, not direct occupation employment and not a count of current job openings.

Occupation
Rehabilitation counselors
SOC code
21-1015
State
Wisconsin
QCEW release label
QCEW 2026 Q1
Data period
2026 Q1
State industry employment, year over year
+1.4%State data coverage 98.45%
U.S. benchmark, year over year
+1.8%
Difference from U.S. benchmark
-0.4 percentage pointsPercentage-point gaps use the original published values and are rounded once; subtracting the rounded percentages can give a slightly different result.
Establishments, year over year
+2.7%State data coverage 98.45%
Average weekly industry wage, year over year
+5.3%State data coverage 98.76%
Industry mix vintage
EP-2025-2035
BLS publication date
Aug 28, 2026
Source verification
Verified against the committed source snapshotVerified Sep 17, 2026
Canonical record URL
https://jobmarkethealth.com/occupations/rehabilitation-counselors/wisconsin#evidence-record
Derived by
JobMarketHealth from BLS QCEW + published occupation industry mix

Weighted industry conditions are not direct occupation employment, occupation wages, current openings or a state-level Job Market Health score. No causal explanation is inferred.

Rehabilitation counselors in other states